Mobile Marketing
Upstream powers MTN’s FIFA World Cup™ themed mobile marketing campaigns in West Africa
Campaigns for mobile operator giant and FIFA World Cup global sponsor MTN, in Nigeria, Benin and Ghana generated unprecedented conversion rates and huge consumer excitement demonstrating Upstream’s expertise in delivering regional campaigns with localised customer insight.
London, UK (PRWeb UK) July 15, 2010
Upstream, one of the world’s largest mobile marketing solutions providers, (www.upstreamsystems.com) is completing a [...]
Huge growth reported in emerging market mobile advertising
(MEMEBURN) - South African mobile advertising shot up by an impressive 65% in the 2nd quarter of 2010 — the fourth highest, behind Kenya who recorded a massive 243% growth. Vietnam grew at 273%, and Ghana showed a staggering 654% growth rate, although this is “off an admittedly very low base”.
BuzzCity reports that worldwide [...]
Guava Acquires NetBooster and Merges UK Operations
Following an announcement of their intent in March, digital marketing specialists Guava A/S and NetBooster Group formally completed a merger of UK operations on 1st April 2010.
London (PRWEB) June 9, 2010 — Within the transaction Guava UK Limited acquired the shares of NetBooster UK Limited from the NetBooster Group at a purchase price of [...]
Apple patents point to assault on coupons, NFC and mobile marketing value chain
(INTERNET MARKETING) - Following hot on the heals of Apple rolling out its iAd mobile advertising offering, patent applications filed in the US by the company suggest that it is now looking to offer a range of mobile commerce services covering payments, NFC and marketing. Together these and the iAds show [...]
Mobile Web Presence Based Revenues to Generate $6bn by 2012 Driven by Mobile VoIP and Instant Messaging, According to Juniper Research
The value of presence based Mobile Web 2.0 services will increase to more than $6 billion by 2012, according to a new report from Juniper Research. Increasing smartphone penetration in developed markets, allied to rising global usage of both on-net and off-net mobile IM (instant messaging) will help to drive this trend.
Hampshire, UK (PRWEB) March [...]
Free Music MP3 Downloads Providers High-Risk - Solution: New Digital File Swap App
Lexink® is promoting its new MP3 swap application UNLODER™, designed to help the music industry regain ground and provide consumers with a safe, low-cost means to legally download mp3 files. Owner Alexandre Despallieres sheds light on risks to consumers–many of them young teens–who may not be aware that in addition to opening the door to [...]
Car sales rise 30% as scrappage extended
(TIMES ONLINE) - Car sales rose by nearly 30 per cent in January, as buyers hurried to benefit from the Government’s car scrappage scheme, which has been extended for an extra month.
The scheme, which began last May, was due to end in February or when funding ran out.
However, yesterday [...]
Penpower’s WorldCard Mobile Application Scans Business Cards into the iPhone
When organizing your business life for the new year, it is important to keep track of your networked connections through your mobile device. Penpower Inc’s WorldCard Mobile App for the iPhone 3GS allows business users to take photos of business cards and have them inserted directly into the users contact book. The application recognizes cards [...]
A Decade of Crossed Wires — Wireless Router has Given us the Most Trouble Over Past Ten Years
Research carried out by Confused.com shows the top 10 most confusing gadgets of the decade.
Cardiff (PRWEB) January 13th, 2010 — The humble wireless router has been named the most confusing gadget of the decade. It has left Brits scratching their heads for the longest amount of time over the past ten years, followed by the [...]
Mobile Functionality Is Key In New Browser Era According To Reality Digital
The availability of mobile functionality in brand websites is essential in a digital era where browsing trends and methods are moving towards portability according to Reality Digital, the leading provider of white label social network software for brands and businesses.
London, UK (PRWEB) December 23, 2009 — The availability of mobile functionality in brand websites is [...]
