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video marketing

This category contains 12 posts

How to develop a video marketing strategy

(examiner.com) - Recently I was reading an article by Dave Jackson, a senior vice president of ad sales at Grab Networks and a partner in Accountable Content, a company that creates video content for advertisers, and he was describing his “4 Es of content creation” for video marketing:
Engagement – The content must first meet a [...]

YouTube Coming of Age: “55% of Males Aged 35 to 54 Visit YouTube at Least Once a Week”

The YouTube Report 2009, released by Entertainment Media Research, is the most comprehensive analysis of YouTube users and their behavior to date. It offers key insight into YouTube user attitudes towards the largest video sharing social network on the web.
London, England (PRWEB) March 4, 2009 — 25% of YouTube users watch five or more videos [...]